CASE STUDY
His LATEST LOGBOOK
ALL ANALOG
75 Entries
Daily Mentality Quotes
75HARD Daily Task Tracking
The right LOOK.
The right PARTNER to deliver it.
Meet Brit Limburg - a paratrooper, tactical athlete, and bodybuilder. Brit doesn’t just dabble in that stuff either. From training with Dorian Yates (6-time Mr. Olympia) to UH-60 Blackhawk jumps… Brit gets after it.
Brit’s personal goals focus on bodybuilding and fitness. He’s a humble warrior with a powerful physique and community that cares about what he’s doing.
So how does Brit, who works a regular full-time job, turn his passions into profit?
He works with us - the scrappy team at Ferus Customs
OUR DESIGN PROCESS
Having the right brand image is invaluable. It’s the first step in making people see you as more than just a hobbyist.
We helped Brit with the following:
Logo/brand design and strategy (AKA - The “HELL BENT” Series)
Apparel selection to properly fit his style/audience:
Apparel sourcing:
finding the right cut for wider silhouette for shirts, caps, hoodies, tank tops.
Logbook: this one is a bit unique - he wanted a proper workout logbook tailored to how he approaches fitness & nutrition. For Brit - we obliged and published a 69 page logbook.
Providing a turnkey e-commerce platform that anyone could land on and place an order without a hitch
Order fulfillment (printing, packaging, mailing - all of it - and not just in USPS mailers)
How much did this cost Brit? The answer = zero dollars. We sold over 100 logbooks. Ultimately Brit made money on this project. That is our goal and our systems are geared towards getting you setup proper without breaking the bank. We want Brit to do more of his thing, working with us makes it easy for friends, family, and strangers to support your project while getting something they are stoked to wear/use.
Interested in seeing more of the process? Check out the full case study by entering your email here. Included is a list of questions that will set you up for success as you consider your ideal project. Additionally, the PDF case study includes a 15% DISCOUNT CODE.
